WWE 2K25

WWE 2K25, the hugely popular professional wrestling sports video game, celebrated its latest title launch with a bang, being displayed on the side of the Virgin Media Gamepad inside the O2 Arena.

We supported the Virgin Media Gamepad team in creating a print design that was fit for the unique sizing of their display as well as following the stringent brand guidelines for WWE 2K25.

We created an asset that championed Roman Reigns, the wrestler front and centre of their wider game materials, whilst also creating consistency between previous print deliverables at the Virgin Media Gamepad (hence the inclusion of the pixels on the borders).